Are you tasked with convincing your higher-ups to give you the green light (and funding) to implement an SEO strategy? If so, you may run into a snag. While search engine optimization is a popular topic amongst digital marketers, it’s less understood by C-suite executives and stakeholders. SEO tactics are undoubtedly effective, with 61% of […] The post How to Get SEO Buy-In From Your Leadership appeared first on The HOTH.
